{"id":18872,"date":"2023-08-06T11:24:22","date_gmt":"2023-08-06T11:24:22","guid":{"rendered":"https:\/\/radioorahovica.hr\/?p=18872"},"modified":"2023-08-06T11:24:23","modified_gmt":"2023-08-06T11:24:23","slug":"znate-li-sto-zapravo-znaci-ime-popularne-djecje-igracke-lego","status":"publish","type":"post","link":"https:\/\/radioorahovica.hr\/?p=18872","title":{"rendered":"Znate li \u0161to zapravo zna\u010di ime popularne dje\u010dje igra\u010dke LEGO?"},"content":{"rendered":"\n<p class=\"has-small-font-size wp-block-paragraph\">Popularne Lego kockice na tr\u017ei\u0161tu su ve\u0107 91 godinu, ali ljudi su tek nedavno doznali koje se zna\u010denje krije iza naziva popularnog brenda ove popularne dje\u010dje igra\u010dke.<br>Kako prenosi <a rel=\"noreferrer noopener\" href=\"https:\/\/www.24sata.hr\/lifestyle\/znate-li-sto-zapravo-znaci-lego-mnogi-su-tek-nedavno-otkrili-to-926525\" data-type=\"URL\" data-id=\"https:\/\/www.24sata.hr\/lifestyle\/znate-li-sto-zapravo-znaci-lego-mnogi-su-tek-nedavno-otkrili-to-926525\" target=\"_blank\">24 sata<\/a>, a pi\u0161e <a rel=\"noreferrer noopener\" href=\"https:\/\/www.mirror.co.uk\/news\/us-news\/people-only-just-learning-what-30603225\" data-type=\"URL\" data-id=\"https:\/\/www.mirror.co.uk\/news\/us-news\/people-only-just-learning-what-30603225\" target=\"_blank\">Mirror<\/a>, plasti\u010dna igra\u010dka, koju proizvodi Lego Group, jedan je od najuspje\u0161nijih brendova igara u povijesti marketinga. Osniva\u010d je danski stolar Ole Kirk Kristiansen iz Billunda, a po\u010deo je za svog sina izra\u0111ivati drvene kockice 1932. godine.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Ime Lego smislio je \u010detiri godine poslije, nesvjestan da \u0107e njegove igra\u010dke uskoro postati svjetski poznate. Od kasnih 1940-ih do ranih 1950-ih, Ole Kirk Kristiansen poku\u0161ao je uvjeriti sina Godtfreda Kirka Christiansena da pristane na promjenu materijala te da drvene kockice zamijeni plasti\u010dnima.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">-Zar nema\u0161 vjere? Zar ne vidi\u0161 da, ako ovo napravimo kako treba , mo\u017eemo prodavati kockice po cijelom svijetu? &#8211; pitao je otac sina.<br>Unato\u010d suzdr\u017eanosti, Godtfred je pratio kako njegov otac predstavlja plasti\u010dne kocke na tr\u017ei\u0161tu, izvorno pod imenom Automatic Binding Bricks. Ostvario je veliki uspjeh, pa su zatim brend preimenovali u Lego.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Kombiniraju\u0107i dvije danske rije\u010di &#8216;Leg Godt&#8217; \u0161to zna\u010di &#8216;Lijepo se igraj&#8217;, Ole Kirk Kristiansen stvara naziv Lego za svoju tvrtku nesvjestan da ta rije\u010d na latinskom zna\u010di &#8216;sastavljam&#8217;. Tako\u0111er je kao alternativno ime razmatrao naziv LEGIO (legije), ali se na kraju odlu\u010dio za naziv koji utjelovljuje kvalitetnu igru i posve\u0107enost razvoju djece kroz igru &#8211; stoji u obja\u0161njenju tvrtke.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Na\u0161a je ideja bila stvoriti igra\u010dku koja priprema dijete za \u017eivot, privla\u010di njegovu ma\u0161tu i razvija kreativni poriv te radost stvaranja. To su pokreta\u010dke snage svakog \u010dovjeka &#8211; kazao je Godtfred Kirk Kristiansen sredinom pedesetih.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Princip spajanja koji se vidi u dana\u0161njim Lego kockama patentirali su 1958. godine, stvaraju\u0107i beskrajne mogu\u0107nosti gradnje za svakog kupca. Danas se Lego prodaje u vi\u0161e od 130 zemalja i zapo\u0161ljava oko 23.000 ljudi, a podru\u017enice posluju u Europi, Americi, Africi, Aziji i Australiji.<br>Tvrtka se prenosila s generacije na generaciju i sada je u vlasni\u0161tvu Kjelda Kirka Kristiansena, praunuka osniva\u010da. Lani su proslavili 90 godina postojanja. (www.24sata.hr\/ Foto: pixabay.com)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Popularne Lego kockice na tr\u017ei\u0161tu su ve\u0107 91 godinu, ali ljudi su tek nedavno doznali koje se zna\u010denje<\/p>\n","protected":false},"author":2,"featured_media":18873,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-18872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zabava"],"featured_image_urls":{"full":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280.jpg",1280,809,false],"thumbnail":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-150x150.jpg",150,150,true],"medium":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-300x190.jpg",300,190,true],"medium_large":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-768x485.jpg",640,404,true],"large":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-1024x647.jpg",640,404,true],"1536x1536":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280.jpg",1280,809,false],"2048x2048":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280.jpg",1280,809,false],"morenews-featured":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-1024x647.jpg",1024,647,true],"morenews-large":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-825x575.jpg",825,575,true],"morenews-medium":["https:\/\/radioorahovica.hr\/wp-content\/uploads\/2023\/08\/building-674828_1280-590x410.jpg",590,410,true]},"author_info":{"display_name":"radio orahovica","author_link":"https:\/\/radioorahovica.hr\/?author=2"},"category_info":"<a href=\"https:\/\/radioorahovica.hr\/?cat=16\" rel=\"category\">Zabava<\/a>","tag_info":"Zabava","comment_count":"0","_links":{"self":[{"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/posts\/18872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18872"}],"version-history":[{"count":0,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/posts\/18872\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=\/wp\/v2\/media\/18873"}],"wp:attachment":[{"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/radioorahovica.hr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}